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Debunking public service?: Meta-academic and personal reflections from inside the Swedish Public Service Broadcasting Commission
Umeå University, Faculty of Arts, Department of culture and media studies. Umeå University, Faculty of Arts, Humlab.
2016 (English)In: MedieKultur: Journal of Media and Communication Research, ISSN 0900-9671, E-ISSN 1901-9726, Vol. 32, no 61, p. 162-177Article in journal (Refereed) Published
Abstract [en]

During the last half of 2015, a number of Swedish publishing and broadcasting companies—Bonnier, Schibsted Sweden, Mittmedia, Bauer Group—agreed to fund and establish a national Public Service Broadcasting Commission. The purpose was to initiate a public debate about the behaviour and operation of Swedish public service broadcasters—in particular, how they affected the commercial media market, and generally, to discuss the role of national public service broadcasting in a networked media environment. I was a Commission member, and this article describes the background, debates and proposals put forward by the Commission. On one hand, it focuses the work of the Commission with an emphasis on the different public debates the Commission stirred. On the other hand, the article will in a meta-scholarly fashion elaborate on the academic tradition of doing scholarly work focused on public service in Sweden. A recurrent notion in the article is hence meta-academic. Importantly, the article stresses the scholarly bias in favour of public service that is usually present within this tradition (primarily emanating from the field of political communication). Thus, the article is devoted to various debates surrounding the work of the Commission and the role of academics within these discussions (including myself). Finally, the article presents a few thoughts about what it might mean for academics to be (or become) lobbyists.

Place, publisher, year, edition, pages
2016. Vol. 32, no 61, p. 162-177
Keywords [en]
Swedish Public Service Broadcasting Commission, Media Policy, Academics as Lobbyists
National Category
Media Studies
Identifiers
URN: urn:nbn:se:umu:diva-128866DOI: 10.7146/mediekultur.v32i61.24707OAI: oai:DiVA.org:umu-128866DiVA, id: diva2:1057310
Available from: 2016-12-16 Created: 2016-12-16 Last updated: 2019-03-21Bibliographically approved

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Snickars, Pelle

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CiteExportLink to record
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Citation style
  • apa
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  • Other style
More styles
Language
  • de-DE
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More languages
Output format
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