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En inblick i transmedialt berättande: En kvalitativ studie om designandet av framgångsrika transmediala narrativ för barn
Umeå University, Faculty of Social Sciences, Department of Informatics.
Umeå University, Faculty of Social Sciences, Department of Informatics.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

A transmedial narrative is to tell a story over different mediums. It's a fairly new area that took its start in 2003 by Henry Jenkins. Since then has the interest of this new way to tell a story become more and more popular. But since the access to internet and media makes it possible to reach out to a much younger audience. The research needs to do that aswell. This is a case study that is aiming to find out how a transmedial narrative could be successfully designed for children. Through analysing and comparing two giants of transmedial storytelling who has their main target audience as children. Disney's Frozen and Cars. Through mapping of boths brand’s transmedial ecosystems, then analyse them with transmedial theories, and theories about narratives for children. This paper will in the end come up with four components that all needs to take into consideration when designing successfully a transmedial narrative for children. The four components are the following: World, Content, Characters and Accessibility. 

Place, publisher, year, edition, pages
2017. , 46 p.
Series
Informatik Student Paper Bachelor (INFSPB), SPB 2017.21
Keyword [sv]
Transmedia, Cars, Frozen
National Category
Information Systems, Social aspects
Identifiers
URN: urn:nbn:se:umu:diva-135517OAI: oai:DiVA.org:umu-135517DiVA: diva2:1103359
Educational program
Digital Media Production
Supervisors
Examiners
Available from: 2017-05-30 Created: 2017-05-30 Last updated: 2017-05-30Bibliographically approved

Open Access in DiVA

fulltext(1711 kB)11 downloads
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Information Systems, Social aspects

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf