umu.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Increase long-term retention by adding social features in mobile multiplayer games
Umeå University, Faculty of Science and Technology, Department of Applied Physics and Electronics.
2019 (English)Independent thesis Advanced level (professional degree), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

This paper investigates if the social aspects of playing with friends and participate in clans can increase long-term retention for mobile games. Specifically for the game Edge of Combat developed by the company Level Eight. To gain knowledge about how the players and industry perceive these features, a background study was conducted. The study reveals that playing with friends increases long-term retention in mobile games. It also indicates that participating in clans increases long-term retention but the evidence is not that strong. The next phase of the project indicates that playing with friends also increases long-term retention in Edge of Combat. Finally, participating in clans were investigated more thoroughly. The industry is very positive towards clans but that does not seem to reflect the player’s opinions about clans. Because of this the research question ”Can clan participation increase long-term retention in mobile games?” can not be confirmed. That clan participation could increase long-term retention in Edge of Combat could not be confirmed either. However, to be certain of this more research is needed on clans in mobile games taking into account the demographics of the participants in the project.

Place, publisher, year, edition, pages
2019. , p. 41
Keywords [en]
Long-term retention, Mobile games, Game design, Clan participation, Social games, Multiplayer games
National Category
Computer and Information Sciences
Identifiers
URN: urn:nbn:se:umu:diva-156725OAI: oai:DiVA.org:umu-156725DiVA, id: diva2:1291650
External cooperation
Level Eight
Subject / course
Examensarbete i Interaktionsteknik och design
Educational program
Master of Science Programme in Interaction Technology and Design - Engineering
Supervisors
Examiners
Available from: 2019-02-26 Created: 2019-02-25 Last updated: 2019-02-26Bibliographically approved

Open Access in DiVA

Increase long-term retention by adding social features in mobile multiplayer games(12603 kB)246 downloads
File information
File name FULLTEXT01.pdfFile size 12603 kBChecksum SHA-512
c25ebd30e390c2c5d2a15d6c4578f9594c85ba56d500e86d9761904fc31d1cdf6b88c6072f65f777fb3dae773f1df5e3a5a9a365f5bec9bac9956f54960b458b
Type fulltextMimetype application/pdf

By organisation
Department of Applied Physics and Electronics
Computer and Information Sciences

Search outside of DiVA

GoogleGoogle Scholar
Total: 246 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 197 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf