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Learning from experience in coopetition: The impact of being able to learn from experience on the selection of a competitor as a partner for innovation
Montpellier BS / Ecole Polytechnique.
University of Montpellier.
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.ORCID iD: 0000-0002-0842-6941
2019 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

More and more firms collaborate with competitors to innovate. While coopetition provides significant benefits, it is also a risky strategy, especially when the partners are close competitors. Recent research has shown that managing coopetition and developing a coopetition capability contributes to making coopetition a successful strategy. Companies with coopetition capability can benefit from the positive energy of coopetition while mitigating its potential harmful consequences, and alliance experience is an important part of such a capability. However, the key to experience is to be able to learn from it. This study focuses on how firms learning from experience affect the way they evaluate the benefits and risks of coopetition for innovation and aims to increase the knowledge of firms’ reasoning when selecting a competitor as a new partner for innovation. More precisely, we hypothesize that experienced (those with greater accumulated learning from experience) and inexperienced firms will value benefits and risk offered by potential partners differently. To test our hypotheses, we relied on an experimental research design based on a CBC analysis. Our results reveal that experienced firms are less reluctant to work with a close competitor than inexperienced firms. Companies who learn from experience will value a faster time-to-market and cost reduction provided by the partner more than inexperienced firms. In contrast, inexperienced firms look for coopetitors that can provide radical innovation opportunities, strong risk-sharing and learning opportunities more than experienced firms.

Place, publisher, year, edition, pages
2019. article id 284
Keywords [en]
coopetition, capability, learning from experience, conjoint analysis
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:umu:diva-161964OAI: oai:DiVA.org:umu-161964DiVA, id: diva2:1341227
Conference
EURAM 2019, "Exploring the Future of Management", 26–28 June 2019, ISCTE-Instituto Universitário de Lisboa, Lisboa, Portugal
Available from: 2019-08-08 Created: 2019-08-08 Last updated: 2019-08-09Bibliographically approved

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Näsholm, Malin

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf