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Handling Reputation Crises: How three organisations managed to restore their undeservedly damaged reputations
Umeå University, Faculty of Social Sciences, Umeå School of Business.
2007 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
Umeå: Handelshögskolan vid Umeå universitet , 2007. , 73 p.
Keyword [en]
Corporate reputation, image, crisis, Arla, Mohammed caricatures, Kärcher, E.On Sverige
National Category
Business Administration
URN: urn:nbn:se:umu:diva-1843OAI: diva2:142175
Available from: 2008-09-19 Created: 2008-09-19Bibliographically approved

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