Foreign Market Entry: The Case of SMEs in the Czech Republic
2008 (English)In: Journal of East-West Business, ISSN 1066-9868, Vol. 14, no 1, 41-64 p.Article in journal (Refereed) Published
This research used a case-study method, through personal interviews with owners, CEOs, or other senior officers of eight SMEs in the Czech Republic in order to determine factors affecting their foreign market entry. It examined six research questions on factors which have been identified by previous research to influence SMEs' foreign market entry. It was found that exporting SMEs in the Czech Republic tend to be larger, and more motivated in systematically exploring export opportunities than their non-exporting counterpart. Exporting SMEs also utilize a larger percentage of their production capacity, and have fewer problems in obtaining financial services than non-exporting SMEs. Finally, the three major challenges to the international business efforts of exporting firms in the study were financial, foreign marketing practices, and locating prospective clients/customers.
Place, publisher, year, edition, pages
2008. Vol. 14, no 1, 41-64 p.
IdentifiersURN: urn:nbn:se:umu:diva-8884DOI: doi:10.1300/J097v14n01_03OAI: oai:DiVA.org:umu-8884DiVA: diva2:148555