In early2022, two of Sweden’s most popular influencers launched YouTube series where they interviewed political leaders about the upcoming parliamentary elections. The series were presented as a way to reach and engage younger audiences, who supposedly would not take part in politics otherwise. They also triggered a debate about political influencers, both in traditional newspapers and in social media, where actors in and outside of the influencer industry participated. This chapter examines the discursive construction of “political influencers” in these debates, by analysing contradictory stances, as well as the boundary work of journalists, experts, and influencers themselves, in mediated discourse. The chapter highlights how the commercial nature of influencers, and their tendency to bring forth their personal lives, creates tensions in relation to their perceived political function, role, and power. The chapter also underlines how influencers are constructed as both a promise and a threat to political interest and participation, specifically for young people.