Mergers & Acquisitions, the quest for the missing piece: Exploring customer relationship development in M&As
Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
The thesis put contemporary M&A practices and M&A research into context and in so doing identifies challanges in the value creating process. Looking closer at how the relationship development is treated in the M&A process the study sheds further light on how practitioners work and could work to increase the chances of success in M&As in the future.
Place, publisher, year, edition, pages
2010. , 54 p.
M&A, merger, acquisition, customer relationship
IdentifiersURN: urn:nbn:se:umu:diva-38336OAI: oai:DiVA.org:umu-38336DiVA: diva2:375284
UppsokSocial and Behavioural Science, Law
Nilsson, Kerstin, Studierektor