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YouTube as a performative arena: how Swedish youth are negotiating space, community membership, and gender identities through the art of parkour
Umeå University, Faculty of Arts, Department of culture and media studies. Umeå University, Faculty of Arts, Humlab.
Umeå University, Faculty of Social Sciences, Department of Sociology.
2011 (English)In: Youth culture and net culture: online social practices / [ed] Drs. Elza Dunkels, Gun-Marie Frånberg and Camilla Hällgren, IGI Global , 2011Chapter in book (Other academic)
Abstract [en]

The YouTube video sharing site is used by huge numbers of young people in the roles of consumers as well as producers of content and meaning. The site hosts an extremely large amount of video clips, and its users represent a wide variety of nationalities, religions, ethnic backgrounds, identities and lifestyles. These facts make it hard to see how a tangible sense of actual community could be created within the site. Using on- and offline ethnographic data in the form of footage, interviews and patterns of community interaction (favoriting, subscribing, commenting, rating, and video replies), this chapter presents the results of a case study that aims to analyze how a specific interest group with a certain national anchoring (Swedish parkour youth) deal with the vastness and complexity of YouTube in creating a sense of identity and community in relation to their specialized interest.

Place, publisher, year, edition, pages
IGI Global , 2011.
Keyword [en]
youth culture, online, youtube, parkour
National Category
Humanities Ethnology
Research subject
URN: urn:nbn:se:umu:diva-38414ISBN: 9781609602093OAI: diva2:377482
Sammanhörande titlar Annan version: Youth culture and net culture 978-1-60960-211-6 (ebook) Available from: 2010-12-14 Created: 2010-12-14 Last updated: 2011-03-29Bibliographically approved

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