Interaction in dynamic networks: Role-playing and its implications for innovation
2012 (English)In: The IMP Journal, ISSN 0809-7259, Vol. 6, no 1, 17-37 p.Article in journal (Refereed) Published
The purpose of this article is to explore how firms play different roles within their upstream and downstream interactions and to discuss the implications firms role-playing has for innovation. A case study reveal how firms in the converging IT and telecommunication industries are challenged to manage increasingly temporal and co-opetitive interactions within their long-term relationships. The paper contributes by shedding lights on how firms balance between long-term relationships and short-term interactions, to cooperate and compete simultaneously where a partner in one interaction can be a competitor in another, and how firms’ relational role-playing (with the dimensions of role-flexibility, role-ambiguity and role-tension) can have implications for innovation. A conceptual model is proposed that links long-term relations, short-term interaction and actors’ role-playing and its implications for innovation in networks. An innovation network model is further proposed to depict interactions in dynamic innovation network and as a tool of how to manage different and contradicting roles in upstream and downstream relationships.
Place, publisher, year, edition, pages
Industrial Marketing and Purchasing Group , 2012. Vol. 6, no 1, 17-37 p.
Industry Convergence, Innovation, Co-opetition, Role-playing, Upstream and Downstream Interaction
IdentifiersURN: urn:nbn:se:umu:diva-53957OAI: oai:DiVA.org:umu-53957DiVA: diva2:514534