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Marketing of Video Games
Gothenburg Research Institute.
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
2012 (English)In: The Video Game Industry: Formation, Present State, and Future / [ed] Peter Zackariasson and Timothy Wilson, New York, USA: Routledge, 2012, 1, 57-75 p.Chapter in book (Other academic)
Place, publisher, year, edition, pages
New York, USA: Routledge, 2012, 1. 57-75 p.
, Routledge studies in innovation, organization, and technology, 24
National Category
Business Administration
Research subject
Business Studies
URN: urn:nbn:se:umu:diva-57933ISBN: 978-0-415-89652-8OAI: diva2:545729
Available from: 2012-08-21 Created: 2012-08-21 Last updated: 2013-06-18Bibliographically approved

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