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Lokal radio och TV: en analys av publikstruktur och deltagande
Umeå University, Faculty of Social Sciences, Department of Sociology.
1983 (Swedish)Doctoral thesis, monograph (Other academic)Alternative title
Local radio and TV : an analysis of audience structure and participation (English)
Abstract [en]

The background to the thesis is the decentralization trend which has led to the development of various forms of local radio and television in a number of countries, including Sweden. Common to all official statements regarding the emergence of local media is the theme that local media has a potential for strengthening democracy. The aim is formulated as: to what extent can investigations into audience and participation in Swedish local media be considered indicators of whether these media contribute to the generally-accepted democratic aims of society? Special attention is also given to a study of the research field of "local mass communication" i this has been achieved with the help of a bibliographical analysis of the documents listed in the NORDICOM-bibliography for the years 1975-1980. The audience and participation analysis is based upon: (a) the author's own studies from the cable-tv experiment in Kiruna 1974/75; (b) secondary analyses of studies of audience and participation in Swedish local and neighbourhood radio 1979/80; and (c) the author's own data on local radio from a study in Västerbotten in 1978. The analyses in the thesis are based on two ideal models for the democracy-media relationship - the ideal-democratic model and the critical model. The results show that there is support for both models, i.e. local broadcasting media seems to both reach low-resource people and generate participation in various forms. On the other hand, from the point of view of the critical model, it seems as if participants represent well-established groups in society. The cable-tv data also indicates that activation effects are larger among the highly-edu-cated members of the audience. Other results demonstrate that the following factors are decisive for audience structure: size of the broadcasting area, occupation, and the listener's distance from the transmitting area. Factors that are critical for participation and contact-tendency are organizational activity and previous attempts to achieve influence in community matters.

Place, publisher, year, edition, pages
Umeå: Umeå universitet , 1983. , 311 p.
Series
Research reports from the Department of Sociology, University of Umeå, ISSN 0566-7518 ; 71
Keyword [en]
RADIO, LOCAL TELEVISION, AUDIENCE, PARTICIPATION, DEMOCRACY, PUBLIC ACCESS, NEIGHBOURHOOD RADIO, SWEDEN, CABLE TELEVISION
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:umu:diva-73692OAI: oai:DiVA.org:umu-73692DiVA: diva2:633206
Public defence
1983-05-27, Södra paviljongerna, sal F1, Umeå universitet, Umeå, 10:15
Projects
digitalisering@umu
Available from: 2013-06-26 Created: 2013-06-26 Last updated: 2013-06-26Bibliographically approved

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Lokal radio och TV: en analys av publikstruktur och deltagande(15756 kB)220 downloads
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CiteExportLink to record
Permanent link

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Citation style
  • apa
  • ieee
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  • vancouver
  • Other style
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  • Other locale
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Output format
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