A Model for Evaluating Mass Customization Toolkits
2012 (English)Conference paper (Refereed)
Mass customization involves the consumer in the design process by enabling them to customize a design through the use of a toolkit. In this paper, a model is introduced that can be used to evaluate mass customization toolkits. The model is based on target outcome and guidance and analyzes the toolkits by looking at product attributes, mechanisms, freedom in the solution space and guidance in terms of the starting point and provided instructions. The three main findings presented in this paper concern the emphasis of current toolkits on customizing hard product attributes, a focus on ‘lower-level’ product attributes, and the uniqueness of the outcomes that current toolkits produce.
Place, publisher, year, edition, pages
Novi Sad, 2012.
Mass customization, Toolkits, Product design, Model
IdentifiersURN: urn:nbn:se:umu:diva-73704OAI: oai:DiVA.org:umu-73704DiVA: diva2:633298
5th International Conference on Mass Customization and Personalization in Central-Europe 2012