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Teaching service marketing: A Swedish approach
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE).
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE).
1994 (English)In: Marketing Science: Theory and practice / [ed] Sammy G. Amin, Atlantic City: Atlantic Marketing Association , 1994, 257-264 p.Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
Atlantic City: Atlantic Marketing Association , 1994. 257-264 p.
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:umu:diva-80141OAI: oai:DiVA.org:umu-80141DiVA: diva2:647072
Conference
1994 Annual Conference, Atlantic Marketing Association, Atlantic City, New Jersey
Available from: 2013-09-10 Created: 2013-09-10 Last updated: 2013-09-16Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf