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Branding CSR: The role of frontline employees
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
University of Otago.
2012 (English)Conference paper, Abstract (Other academic)
Place, publisher, year, edition, pages
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Economics and Business
URN: urn:nbn:se:umu:diva-83507OAI: diva2:668096
17th International conference on marketing and corporate communication, 19-20 April 2012, Rennes, France
Available from: 2013-11-28 Created: 2013-11-28 Last updated: 2014-04-10Bibliographically approved

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