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The Close relationship strategy
Umeå University, Faculty of Social Sciences, Umeå School of Business and Economics (USBE), Business Administration.
2010 (English)In: Journal of Brand Management, ISSN 1350-231X, E-ISSN 1479-1803Article in journal (Refereed) Published
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Business Administration
URN: urn:nbn:se:umu:diva-93860OAI: diva2:751540
Available from: 2014-10-01 Created: 2014-10-01 Last updated: 2014-10-01

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