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Location based content delivery solution using iBeacon
Umeå University, Faculty of Science and Technology, Department of Computing Science.
2015 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

There is a growing trend of using mobile devices in retail stores. Access to instant product related information is desirable by consumers in making a purchase decision. This information may include offers or sales discount associated with a product, comparing prices, ingredients or materials composition and many more. Retail business owners have seen this as a big opportunity to increase their in-store sales and they are adapting various technologies to deliver helpful contents and information to consumer.

This thesis project aims to design and develop a location based dynamic content delivery system for the consumers of retail stores and supermarkets. A system architecture is proposed here which makes use of iBeacon to capture customer’s location based contextual information and then deliver relevant contents back to the customer.

In order to design and develop the system, iBeacon technology and in-store environment were studied in depth. Choice of techniques and technologies that can be used to develop such a system is demonstrated here along with the important factors to consider while putting the system in use.

It is concluded that in the right circumstance this design can be adapted to implement a context aware mobile application for stores and supermarkets.

Place, publisher, year, edition, pages
2015. , 35 p.
, UMNAD, 1032
National Category
Engineering and Technology
URN: urn:nbn:se:umu:diva-108382OAI: diva2:852744
Educational program
Bachelor of Science Programme in Computing Science
Available from: 2015-09-10 Created: 2015-09-10 Last updated: 2015-09-10Bibliographically approved

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