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Embedding healthy eating: nudging or toolbox?
School of Arts, Social Sciences and Management, Queen Maragret University, Edinburgh, UK .
Umeå universitet, Samhällsvetenskapliga fakulteten, Institutionen för kostvetenskap.
2013 (engelsk)Inngår i: Nutrition & Food Science, ISSN 0034-6659, E-ISSN 1758-6917, Vol. 43, nr 4, s. 330-338Artikkel i tidsskrift (Fagfellevurdert) Published
Abstract [en]

Purpose The purpose of this paper is to examine the rationale and limitations of public nudging approaches currently to be found in the UK food choice environment.

Design/methodology/approach The paper uses a critical review of the literature with case studies.

Findings Nudging has potential value to assist healthier food choices, although the current focus of proponents tends to be the individual micro-environment for selection rather than the wider food choice context. Ethical questions are raised by nudging as a policy and limited evidence of success to date would suggest that a combination of personalised tools and public nudges – individual empowerment and attention to the choice environment – might be more effective for embedded healthier eating.

Originality/value This paper contrasts the underlying assumptions of the nudge approach by reference to the behavioural toolbox.

sted, utgiver, år, opplag, sider
Emerald Group Publishing Limited, 2013. Vol. 43, nr 4, s. 330-338
Emneord [en]
Healthy eating, Food habits, Nudging, Behavioural toolbox, Diet, Food products, Food and drink
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Identifikatorer
URN: urn:nbn:se:umu:diva-74458DOI: 10.1108/NFS-03-2012-0028Scopus ID: 2-s2.0-84879728596OAI: oai:DiVA.org:umu-74458DiVA, id: diva2:634235
Tilgjengelig fra: 2013-06-28 Laget: 2013-06-28 Sist oppdatert: 2023-03-23bibliografisk kontrollert

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