In the work towards developing a sustainable transportation system one has to look at both design and technical aspects of transportation and travel modes, and people's travel behavior and travel intentions. The train as travel mode has been readily established in Europe and in the southern part of Sweden. The possibility to travel by train in the northern part of Sweden has however been more restricted and the train services have historically not been placed in proximity to where the larger mass of people is situation, that is, along the east coast. Through a major infrastructure investment, new tracks were built over a distance of about 200 kilometers along the east coast of the northern part of Sweden. In the present case train services are being introduced to a region in which the train has not been an alternative before to any large extent, possibly making the socialization towards car use even more pronounced. If so, greater barriers towards switching from car to train present could potentially exist. The aim of the present study is thus: (1) to discuss people's expectations on a new transport mode, (2) based on expectations to discuss potential for increased accessibility and interaction in a labor market region, and (3) to test a proposed structural equation model of the hierarchical relationship between basic values and general environmental beliefs, travel mode attitudes, beliefs about the specific infrastructure investment and the intention to choose to travel by train.